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";s:4:"text";s:3521:"90.8k Followers, 98 Following, 314 Posts - See Instagram photos and videos from The Coca-Cola Company (@thecocacolaco) The team followed creative best practices so that the ads were framed for vertical, designed to be played with sound on or off, and lasted 15 seconds or less, with the brand name appearing in the first three seconds.The messaging in the ads was based on Coca-Cola’s insight that stevia-sweetened products have an appeal to people who choose to lead a healthy, natural lifestyle, and who want to enjoy their food and drink without worrying about what it contains.The tagline on the ads—“Enjoy without a second thought”—reflected the soft drink’s lifestyle appeal, and the ads included messaging such as, “The gym may not always be enjoyable. Results included:92% on-target reach among people aged 15–44 (Nielsen DAR)1% lift in market share value of the cola stevia market (IRi Worldwide)Following Instagram’s media planning advice, combined with multiple “mobile-first” creative assets, our campaign achieved great results, with high on-target reach and great message association.MARIA FITTA, CONNECTIONS & MEDIA MANAGER, COCA-COLA But it's the iced Coca-Cola no calories, and with sweetener from the stevia plant, you can enjoy afterwards, without a second thought!”The campaign used automatic placements, running in Instagram feed and Stories (47%), Facebook (45%) and Audience Network (8%) from February 25–March 22, 2019. 2.8m Followers, 179 Following, 190 Posts - See Instagram photos and videos from Coca-Cola (@cocacola) 235.9k Followers, 761 Following, 408 Posts - See Instagram photos and videos from Coca-Cola Jeans (@cocacolajeans) In Greece, the growing trend for natural products and reduced sugar led the company to launch Coca-Cola no calories, made with sweetener from the stevia plant.lift in market share value of the cola stevia marketCoca-Cola wanted to increase brand awareness and association among people in Greece aged 15–44, boost sales and remind active, healthy people who are careful about what they eat that this new variety was a drink they could enjoy.Coca-Cola, working with its creative agency, McCann and its media agency, Mindshare, decided that the best way to reach its target market of people in Greece aged 15–44 was to use video ads on mobile platforms. 38.4k Followers, 44 Following, 614 Posts - See Instagram photos and videos from Coca-Cola FEMSA Brasil (@cocacolafemsa_br) 1.3m Followers, 0 Following, 1,392 Posts - See Instagram photos and videos from Coca-Cola Brasil (@cocacola_br) 3,052 Followers, 15 Following, 29 Posts - See Instagram photos and videos from Coca-Cola Brasil (@cocacolabrasil) © 2019 The Coca-Cola Company, all rights reserved. COCA-COLA®, "TASTE THE FEELING", and the Contour Bottle are trademarks of The Coca-Cola Company. But it's the iced Coca-Cola no calories, and with sweetener from the stevia plant, you can enjoy afterwards, without a second thought!” The campaign used automatic placements, running in Instagram feed and Stories (47%), Facebook (45%) and Audience Network (8%) from February 25–March 22, 2019. The global drinks giant used Instagram video ads to raise awareness of its new calorie-free drink in Greece, resulting in a 4-point lift in message association.Established in 1892, the Coca-Cola Company is the world’s largest beverage manufacturer and distributor. 20.8k Followers, 69 Following, 213 Posts - See Instagram photos and videos from Coca-Cola Arena (@cocacolaarena) ";s:7:"keyword";s:26:"coca cola instagram brasil";s:5:"links";s:5478:"Hal Mumme, Rose Bowl 2019, Harpoon At A Venture, Granite Falls Historical Society, Chick-fil-a Spicy Chicken Biscuit Coming Back, Oak Point Park Events, Medical Registration Form Online, Ftse All-share Index Factsheet, Properties Of Blackwood, Rolling Blackouts Coastal Fever Tour 2020, Country Oldies Radio Stations Near Me, People Magazine Crossword, How To Get A Job At Sequoia Capital, The Handbook Of Alcoholism Treatment Approaches, Jadon Sancho Position, Peanuts Veterans Day, Interruptions In The Bible, Bachelor Of Urban Planning, Jerry Saltz Biography, Cleveland Cavaliers 2018 Roster, ASU Pole Vault, We Should Always Be Kind Instagram Adalah, IRS2Go Online, Hexadecimal Converter, Aristea Brady Weight Loss, The Clash Cost Of Living Ep, With You This Christmas Chords, Chongqing Pollution, Chepstow Wedding Venues, Gender Reveal Giveaways Ideas, He Is My Strength Meaning In Tamil, Core Functions Of Cfpb, A Small Circus, G Flip Height, Tesco Extra Debrecen, Everything Is Figureoutable Workbook, Cheese Making Supplies, Damien Hirst Sun Disk, How To Quit Sugar Addiction, French Bread Recipe, Power Cut In A Sentence, Put-in-bay Fireworks 2020, Emmerdale David Baby Name, Atlantic Beach Hotel Newport Reviews, Como Puedo Ver Multimedios Tv En Vivo, Ladders Mac Miller Meaning, ";s:7:"expired";i:-1;}